Success Story

How Sleep Science Academy Increase Conversions while Decreasing CPC

48% increase in conversions

Reading time: 1 min

Sleep Science Academy wanted to get more prospect through Google Ads. Texonica used SKAG campaigns, adjusted bidding and worked on dedicated landing pages which increased conversions by 48% while decreasing cost per click by 30%.

How We Did It

  • Introduced SKAG structure for search campaigns
  • Adjusted bidding for campaigns with micro/macro conversions
  • Prepared dedicated landing pages for TOF traffic

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Sleep Science Academy testimonial

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